Orbeco-Hellige Brand Transition News!
The Lovibond Logo
Orbeco-Hellige与Lovibond品牌过渡的消息！
Tintometer Inc.收购Orbeco-Hellige公司。
由于奥贝克海力格Orbeco-Hellige与罗维朋Lovibond生产相同的产品。
将不再强调Orbeco-Hellige品牌，今后将统一向世界展示Lovibond品牌下的产品。
Tintometer Inc. was founded by Joseph Williams Lovibond. While working in his family’s brewery, he discovered that coloration was a good index for assessing beer quality and set out to find a way to gage color.
After several failed experiments with paint on solids, a visit to Salisbury Cathedral in 1880 gave him the inspiration to use stained glass for his colorimeter, which he introduced in 1885. The Lovibond? logo is representative of the red, yellow, blue and neutral color measurement system.
A lot has changed since then with the exception of Lovibond’s commitment to innovation. Lovibond? has been and continues to be the forefront of technical innovation for the colour measurement of liquids and solids and water analysis instrumentation.
Brand Transition Marketing Materials
We have a variety of promotional items to help you communicate our brand transition to your customers.
Orbeco-Hellige will soon become Tintometer Inc.!
Since its acquisition by Tintometer GmbH in 2006, Orbeco-Hellige has been a member of the Tintometer? Group. Although we have both been offering the same products, Tintometer has been selling them under the Lovibond? brand and Orbeco-Hellige, Inc. under the Orbeco-Hellige brand.
In order to simplify and increase efficiency, we will be deemphasizing the Orbeco-Hellige name and brand in favor of one consolidated, world-wide corporate identity centered around the Lovibond? brand. By focusing on one brand, we will be able to better serve all our customers on a global basis.
Over the next several months, Orbeco-Hellige will be transitioning over to selling products solely under the Lovibond? brand. This new branding and trade name will not change the way we operate — we will continue to offer you the exact same products, at competitive prices, with excellent sales and post-sales support.
Our Sales and Marketing teams are working to make this transition as easy as possible with minimal business impact. We are available at any time to answer any questions and to assist in facilitating a smooth transition.
Check back here to stay up to date as we make this branding conversion!
官网：www.orbeco.com/brand
相关产品网页：http://www.yiqibank.com/yiqibank_Product_21982164.html
We appreciate your support of the Tintometer? Group and we are honored to serve you now and into the future.
